Playing casual games on your mobile device is something over two billion people world wide do, however with a wide variety of devices and mobile networks, it is hard for everyone to have the same gaming expierence. Many of the current web games today are too slow for hundreds of millions of people, which results in these people having to find other games to play. GameSnacks is going to help address this problem.
From the article: "Look around on the bus, in line at a coffee shop, or even at the doctor’s office. You’ll likely see people playing games on their phones—and they’re a few of the two billion people around the world who are doing it. Unfortunately, many games (especially web games) don’t load well on low memory devices and 2G or 3G networks that hundreds of millions of people rely on.
Today, we’re announcing GameSnacks to help address this problem. Part of Area 120, Google’s lab for experimental projects, our goal is to make HTML5 games more accessible for phones on any network in the world. GameSnacks games are fast, easy to play, and available on any device that lets you connect to the internet."